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Case Studies & Results

Strategic results for brands from early childhood to longevity — scaling trust in regulated, high-stakes markets.

Verizon’s Visible

Launching a breakthrough brand in a highly regulated industry

Redefined the category: moved the brand from “another telco” to a “tech disruptor.”
Industry-leading NPS scores.
Generated 15+ top-tier media placements (AdWeek, etc.) without paid media support.
2x increase in brand awareness + 40% YoY subscriber growth.

Wedgewood · Animal Health

Driving incremental revenue through digital transformation

Revenue optimization: engineered a single strategic UX/UI design intervention that unlocked $3M+ in annual incremental revenue.
Optimized inventory profitability: new KPI framework identified top-tier revenue drivers across a 50K+ SKU catalog.
Brand authority modernization: repositioned a legacy market leader for the digital age, reducing UX friction and strengthening customer trust.

Wedgewood

Navigating FDA regulatory shifts for a market leader

Preserved 90% of “would-be” impacted revenue.
Regulatory influence: activated 1,300+ industry voices to shape federal drug guidance.
Regulatory safeguard: maintained market leadership and revenue during FDA transitions.

Philymack

Driving multi-channel growth and cultural impact

30% YoY revenue growth: scaled partnership earnings for a premier licensed brand.
Scaled brand partnerships: delivered millions in new, multi-channel revenue.
Multi-million revenue unlock: scaled high-value partnerships to drive new growth.

Visible · Ember

Scaling visibility for challenger brands

2x YoY brand awareness: doubled market visibility for Visible (Verizon) within the first year.
Category leadership: positioned Ember as the disruptive leader in the consumer tech space.
Significantly increased the ROI of paid media through strategic brand authority.

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